Wall Blush Content Brief

AI Wrapping Paper – Made for Every Moment

About Brief

Original Content

Deadline:

Due 15 days after delivery of product

Deliverables

Show that AI Wrapping Paper is the ultimate gifting tool for any moment — from the big life milestones to the small, unexpected surprises. The goal is to inspire your audience to think beyond generic gift wrap and make something personal and unforgettable.

Overview:
Paperbloom’s AI Wrapping Paper lets anyone become the designer of their own one-of-a-kind gift wrap — for any occasion, any theme, and any recipient.

From birthdays and baby showers to graduations, retirements, breakups (yes, really), and “just because” surprises, our AI builder gives customers total creative control. They can write a personal message, add names, select an art style, and choose between text-only or illustrated designs — all in just a few clicks.

You dream it, we can make it. Anything is possible.

Deliverable:
One piece of content (Reel, TikTok, or Styled Photo Post) featuring your custom AI-designed wrapping paper, including the creation process and finished result.

Trade Offer:
$200 in Paperbloom product credit (usable on AI Wrap and other Paperbloom products)
No cash compensation.

Objective:
Show that AI Wrapping Paper is the ultimate gifting tool for any moment — from the big life milestones to the small, unexpected surprises. The goal is to inspire your audience to think beyond generic gift wrap and make something personal and unforgettable.

Key Message:
Whatever the moment — a birthday, a proposal, a Tuesday — you can create wrapping paper that feels completely personal. With Paperbloom’s AI Wrapping Paper, you’re not just wrapping a gift — you’re wrapping a memory, a message, or a laugh.

Content Guidelines

Show the full experience: creating the design and wrapping the gift
Highlight core features:
- Add names, custom messages, or personal notes
- Choose themes for events like birthdays, baby showers, thank yous, engagements, inside jokes, or niche moments
- Select your preferred art style (watercolor, minimal, retro, illustrated, etc.)
- Choose between text-only or mixed assets
Emphasize non-holiday use — year-round gifting and surprise moments
Suggested formats:
- “I designed custom wrapping paper for my best friend’s breakup party”
- “Wrapping paper that literally says what you want it to say”
- “How I made my own AI-designed gift wrap for my sister’s promotion”
Style tone: playful, heartfelt, creative, modern
Do not make content for Christmas Wrapping Paper

Posting Requirements

Post 1x during the campaign window
Must feature Paperbloom AI Wrapping Paper
Tag @shoppaperbloom as a collaborator and include [https://shoppaperbloom.com] in your caption
Upload raw content to: [https://affiliate.paperbloom.com/upload-your-content]
No visible watermarks or third-party branding
Content may be reused across Paperbloom’s social, email, ads, and web (credit will be given)

Try it at Go to https://www.paperbloom.com/products/custom-ai-wrapping-paper to test out the tool

PRODUCT DEMO - You dream it we make it!

1 - 5 Min

Compensation

Product Trade

$250 in Product Trade

Do's ✅

Focus on a specific occasion (birthday, anniversary, holiday, etc.) to make the content relatable.

Tell a clear, concise story.

Capture genuine emotion and connection.

Encourage viewers to comment about who they would make custom wrapping paper for.

DISCLAIMER: User agrees not to promote any discount or private discount codes in their original content or on their posts.

Don'ts ❌

Avoid cluttered or poorly lit scenes that can detract from the emotional focus.
Don't make the content too transactional; the emphasis should be on the feeling, not the sale.
Avoid using generic gift-wrapping scenes; the content should feel authentic to your personal gift-giving style.

EXAMPLES

View Content

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.
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1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

‍2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.